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  • Cynthia August is a Portrait Photographer in Boston.

The magic of personal work

0102SundayMorning_CMAugustImages2014Creativity stems from living authentically, by making the choices that are right for you and your vision of your life, and being able to discern your vision from someone else’s idea of what your vision is – or should be.

That’s great, but what do you do when your job consists of understanding other people’s visions and then responding to them in a creative way? How do you let their ink flow through your pen to write their story with empathy and expression?

I believe that the closer you are to your own creativity, the more at ease you are with it, and the better you are at articulating it. It clamors less when it is allowed voice, and it becomes a generous force – one that you can release to others to use, often with magical results.

For me, personal work allows that inner fire a chance to burn without limit. A three-hour pre-dawn hike can allow for a nice creative inferno that ignores limits, is satisfying and illuminating, and gives me the gift of wonderful new ideas to share with my clients.

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